“Embracing the Green Hydrogen: A Letter From Our CEO to COP28 Delegates”

Dear leaders and delegates of COP28,

The clock is ticking.

Today, we bring to you a vision of transformation and hope, a story of taking action in the face of frustration. Our world is akin to a colossal frustration meter, a gauge that has climbed to unprecedented heights. It’s a gauge fueled by the persistent challenges of our time:

Level 5 – Environmental Destruction: At the highest level of this meter lies the most profound frustration—environmental destruction. It’s the outcome of unsustainable practices that have resulted in ecological devastation, habitat loss, and widespread harm to our planet’s fragile ecosystems. It stands as a stark reminder of the urgent need for change, as the survival of countless species and the stability of our environment hang in the balance.

Level 4 – Climate Change: Beneath the layer of environmental destruction is the pervasive frustration of climate change. This challenge knows no borders, impacting every corner of the world. It presents us with extreme weather events, rising sea levels, and a destabilized climate system. The frustration here is not just about rising temperatures; it’s about the profound shifts in our planet’s delicate equilibrium.

Level 3 – Resource Depletion: The next level underscores the depletion of finite resources—resources upon which our current way of life depends. Fossil fuels, minerals, and vital elements are being exhausted at an alarming rate. The frustration here is rooted in the realization that, without sustainable alternatives, we risk exhausting the very resources that have fueled our progress.

Level 2 – Energy Crisis: Directly beneath lies the concern of recurring energy crises. These crises lead to power outages, economic instability, and disruptions to everyday life. The frustration in this layer arises from the realization that our current energy systems are unreliable and unsustainable.

Level 1 – High Pollution: At the base of the meter is the initial layer of frustration: high pollution. It represents the visible and harmful effects of pollution on the air we breathe and the water we drink. The frustration here stems from the detrimental impact on human health and the environment.

Our Transformational Solution: Green Hydrogen 

But here’s the heart of our story: we’re not here to bemoan these frustrations. We’re here to challenge them head-on. Our vision is one of transformation, where each notch on the frustration meter represents a layer of frustration we’re determined to peel away. With green hydrogen as our beacon of change, we’re turning the meter down, one notch at a time. From the depths of environmental destruction to the foundation of high pollution, we’re unveiling a brighter, healthier, and more sustainable world beneath.

Our Call to Action: Embrace the Gift of Green Hydrogen

As delegates at COP28, you possess the power to rewrite the future. We extend to you the gift of green hydrogen, a solution that can catalyze the transformation we all seek. Let’s turn the frustration meter down together and co-create a world where sustainability and clean energy reign.

Sara Shahmohammadi, CEO at IGH2A




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